Most SEO problems aren't about content. They're technical... and invisible to the untrained eye. Here's what I look for and fix.
Slow sites rank lower and lose visitors. I identify exactly what's slowing you down and fix it — images, scripts, server response, caching.
If Search and AI can't crawl your site properly, they can't rank it. I audit your robots.txt, sitemap, internal linking and crawl budget.
Structured data helps Google understand what you do and where you are. Most local business sites are missing it entirely.
Duplicate content confuses search engines and splits your ranking power. I find it and fix it properly.
Your titles and descriptions are the first thing Google and searchers see. Most sites get them wrong in ways that actively hurt their rankings.
NAP (name/address/postcode) consistency, Google Business Profile, local schema and location pages... the technical signals that tell Google you serve a specific area.
Full crawl of your site. I check speed, indexing, structure, schema, canonicals, Core Web Vitals, mobile usability and more.
You get a clear report - what's broken, what impact it has on your rankings, and the quick wins to fix first.
I can fix the issues for you or provide a guide if you have a developer doing it.
I confirm fixes are in place and check Search Console to ensure Google is picking up the improvements.
